Segafredo Zanetti, represented by their distributor Videx Group, was present at the 2010 edition of ATP Tournament Serbian Open which took place recently in Belgrade.
All tennis lovers around the world could witness a great event that brought together at Milan Gale Muskatirovic tennis complex some of the greatest tennis players.
In occasion of the 2010 edition the tennis court has been extended, reaching the Roland Garros dimensions. This tournament, besides being a world known event, was also dear to Serbia because of a contribution made for the “Clean Serbia” project.
In addition to tennis matches, the audience has enjoyed numerous activities in promo village as entertainment, promotions, concerts, shows, contests.
The single tournament, 32 tennis players participating, has been won by the American player Sam Query while the double, 16 couples participating, has been won by Santiago Gonzales and Travis Rettenmaier.
After the completion of the final match, a closing ceremony was held, where Goran Djokovic, Novak Djokovic and Marat Safin delivered the trophy to the finalists.
All of the visitors of the tournament had the chance to enjoy Segafredo Zanetti espresso coffee, which was served in all three bars of the complex.
Because of the great weather, a lot of people were sitting in the outside bar, where the Segafredo Zanetti brand was very visible. It is estimated that more than 20.000 cups were consumed during the 8 days of the tournament.